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HP Converged Storage Boosts HoneyBaked Ham Company’s Performance by 10 times

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Hewlett-Packard (HP) has recently announced that the HoneyBaked Ham Company of Georgia selected its latest technology called HP Converged Storage to increase its data center capacity and performance. The HoneyBaked went ahead with this decision in a way to enable improvement in its real-time decision making that is crucial to meeting seasonal business demands.

HoneyBaked Ham Company founded about 40 years ago sells glazed hams and specialty food in 300 U.S. retail stores, where transactions increase as much as 1,000 times surrounding holidays. However, the company’s legacy structure lacked the capacity and performance needed to deliver real-time point-of-sale (POS) and inventory data imperative for managing seasonal demands.

It is the only reason why the daily results of the HoneyBaked Ham Company were delayed by 12 hours that further went limiting the ability to control production, inventory and sales, etc.  It affected the company by jeopardizing profitability during the retailer’s most lucrative times of year.  But, its one decision to go for HP 3PAR StoreServ Storage has totally changed its performance level in the market.

The HP technology has undoubtedly improved HoneyBaked’s decision-making accuracy and speed by eliminating delays of mission-critical data, even during peak sales time. Real-time visibility into sales and inventory data have improved HoneBaked’s forecasting and fulfillment capabilities, enabling it to more precisely meet customer demand.

After experiencing a big change in the company’s performance level, the senior infrastructure director of HoneyBaked Ham, Kevin Madsen said, “We couldn’t make it through another holiday season experiencing mission-critical data delays caused by our legacy infrastructure”.  He further expressed his thought on how the technology helped his company witness a real twist in the performance, “HP Converged Storage centralized and improved the reliability of our data while eliminating performance delays to help stores maximize the customer experience by offering the right product mix and availability.”

HoneyBaked uses HP 3PAR Dynamic Optimization Software and HP 3PAR StoreServ Storage to non-disruptively add and rebalance capacity and system resources to handle changes in business demand on the fly without compromising performance.

Video Credit – HewlettPackardVideos

Posted by Vijay Kumar   @   19 September 2013
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